Amazon is planning to entertain its online customers with comedy videos. Amazon has been encouraging videos for awhile now. I'm wondering if they will look at my music purchases and play my genre of music while I am shopping online in hopes I will also purchase more music. We have music in brick and mortar stores. Would you want to take time out from your online shopping to watch a comedy clip?
Appertising - With more people on smartphones, advertising is finding its way into phone apps.
The New Kindle Fire HDX 8.9 has been released in time for holiday shopping. What do you think of the features?
8.9" HDX display (2560x1600) with unsurpassed pixel density (339 PPI) and perfect color accuracy (100% sRGB) for vivid, lifelike images that go beyond standard HD
Breakthrough ultra-light design—weighing just 13.2oz, it's 34% lighter than the previous generation
Ultra-fast 2.2GHz quad-core processor—3x more powerful than previous generation—with 2GB of RAM and Adreno 330 GPU for fast, fluid gaming and video
Introducing the "Mayday" button—revolutionary, on-device tech support. Connect for free to an Amazon expert 24x7, 365 days a year
8MP rear-facing camera with LED flash for high-resolution photos and 1080p HD video, plus a front-facing 720p HD camera for Skype video calls and more
Stay productive on the go with ultra-fast web browsing, built-in OfficeSuite, plus e-mail and calendar support for Gmail, Outlook, and more
What do the best book websites have?
Here is a comparison:
Facebook finally gave the feature I wanted to see most--telling me when people who read this page are most likely to be online to read it.
If you have a FB Page, click on the Admin part, scroll down to the bottom to "See All Posts" and click on that. Look at the top where it says, "When your fans are online". It will show you the best days and times for you particular audience. This is important since often a post only stays "fresh" for about 3 hours.
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Seth Godin's comments on "The End of Books".http://sethgodin.typepad.com/seths_blog/2013/08/an-end-of-books.html
Advertising online has gone to real time utilizing big data with Ad Exchanges like Quantcast. Are web surfers becoming jaded or is this new targeted advertising working? Identifying your customer's demographics and interests is becoming even more important.
Special thanks to Bargain Books on Grape Road, Mishawaka, for opening up their parking lot to Pet Refuge today. Last night the rains flooded them and the poor caged dogs were in 5" of water. Please stop by to donate, help or shop the donation sale of items. Thanks!
Barnes & Noble is reporting a net loss of $154.8M compared to a loss of $65.6M last year. Total sales fell 4.1%, to $6.84 billion. To boost business, they are exploring a “partner-centric” model to manufacture the Nook.
HubSpot tells us - 1 of every 6 minutes online is spent on Social Media. In the US, people spend 3x more time on blogs and Social Media than on email. Companies using Twitter average 2x more leads than those who don't. 41% of companies using FB acquire customers from it. A virtual presence is essential for today's business.
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